Rally Vision

In early 2017, a few years before I started snowboarding and filling my winters with activities, I was still looking for ways to make the long winter days go by faster while waiting for the summer.

Made under the banner of the defunct easternblock.ro (my previous self branding experiment) my project of choice for this purgatory of a beginning of a year was to finish my series of classic Lancia dashboards. The models chosen were some of Lancia’s specially bred rally spawns. Stacking up serious wins, they were regarded as some of the most influential vehicles in rallying history. Equally impressive on the inside, the instruments behind the steering wheel tell the story of what kids today might call UI design. Terms aside, I always enjoyed analyzing the different ways in which people see fit to arrange such information-givers, and by combining that with another great love of mine – classic rally cars – visual satisfaction was within reach.

After all was done, I spent my time comparing print types, paper types, frame colors and other tiny details so I could give these little guys the bling they need to shine on anyone’s office, bedroom, living room and/or garage.